A piece that did not lean on the writer credentials or institutional backing, and a look at kraftgroove maintained the same focus on substance, content that earns trust through quality rather than through name dropping is the kind I find most persuasive and this site is clearly playing on the substance side of that distinction.
Over the course of reading several posts here a pattern of quality has emerged, and a stop at kraftgroove confirmed the pattern, the difference between sites that hit quality occasionally and sites that hit it consistently is huge and this site has clearly demonstrated the consistent kind through what I have read this morning.
